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'Tis the season

Client

Agency

Role

Boots

Mother

Senior Creative

David Lachapelle. Chris Doyle. Bay Garnett. Brave clients. A lot of tit tape on cheekbones, babies on night shifts and frantic calls to Gucci. Shoot stories for years. 

 

The spot itself is a tongue-in-cheek glamour explosion based on the fact that at Christmas, women are expected to do everything and look great at the same time.  

 

The making of is a story of chaos and survival.

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